Communications

Meet shoppers’ needs by bringing them the grower’s story.

Meet shoppers’ needs by bringing them the grower’s story.

In this first of two articles, we share insight on measuring the impact of Facebook and Twitter.

Nine things you need to complete before you get started on your podcast.

Do you already listen to podcasts? Or are you curious to find out what they are and if you should be doing them? Find out more here.

Follow these five tips to prevent yourself from becoming a social media hash-hole.

Email distribution lists can be an effective way to market retail dietitian programs and services.

In last week’s article on Emotional Hot Buttons, you gained insight into how to effectively use emotional drivers to encourage shoppers’ behavior change. Another element of inspiring healthier lifestyles is influence, and the number one technique RDs can use to be more influential is to be more likable.

Understand how to play to your shoppers’ emotions to truly drive behavior change.

Do you know someone who is great at convincing or influencing others? Find out why this is a critical skill for your career advancement and getting your healthy messages across.