Articles
Unintended Consequence: Trash Piles Up during the Pandemic
We’re all aware that consumers’ food purchase, preparation and consumption habits have changed dramatically during the past nine months. One of the unintended consequences of these changes is trash. Residential trash volume spiked as much as 25% this spring, according to the trade group Solid Waste Association of North America. Everything from a reduced use of recyclable bags to a return to using single use plastics to an increase in deliveries has added to the problem. Empty pizza boxes, Amazon cartons, Styrofoam containers, and layers and layers of bags are causing household trash cans to overflow in this new stay-at-home era.
Equipping Your Office for Success
There’s no better time than the New Year to refresh your office with the tools you need to be more productive and successful. Whether your home office needs some changes, or you are looking ahead to your corporate office return, use this checklist to get help you create a streamlined and efficient work space:
Communicating with Budget Conscious Shoppers
As communities continue to navigate through the pandemic, a rising number of consumers are concerned about their budgets and how much they are spending on groceries. Retail dietitians can provide guidance to these shoppers while offering solutions for purchasing foods that will deliver the most nutrition for their money. It is important, however, to make sure communications are respectful, positive and meaningful. Below are some recommendations for connecting with budget-minded customers:
RDBA WEBINAR: Keeping Up with Caffeine: Caffeine Literacy and Dietary Exposure
Eighty-five percent of American adults consume caffeine on a daily basis, and it’s important that we help them make informed consumption decisions. In this webinar, we’ll dive into the science of caffeine and take a closer look at how you can translate what the literature says to help make practical recommendations and provide caffeine education to your shoppers.
California Wildfires: The Enormous Effect on Our Food Supply
There is no doubt that being a farmer or farm worker this year has been treacherous. Not only have they had to deal with COVID-19, which has left many farmers with a substantially reduced labor force, but then, came the wildfires. The California governor’s office reports that farmers and rancher in the state report a 50% decrease in their production just due to the COVID-19 pandemic.
Helping Customers Reset Eating Patterns
Most consumers are creatures of habit. They buy many of the same foods each week and prepare recipes that they are familiar with. However, many of your shoppers will be moving into the New Year thinking about ways they can eat healthier and manage the weight they may have gained during the pandemic. Help your customers reset their eating habits and keep them motivated by providing relevant tools and messages around taking small positive steps toward a healthier 2021. Here are some topics for educational activation:
Mastering ROI Tracking and Communication
Many companies are in the process of establishing goals and setting plans for the 2021 fiscal year. For many retail RDs, a key element of annual planning is identifying how to effectively track and communicate the return-on-investment of nutrition programs and services. RDBA has covered this topic extensive, and while written over time, the content of the following articles is still applicable today as you are strategizing for the new year.