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What's a "30 second elevator speech?" It's a short statement about you and the value proposition you bring to the company. The statement got its name as it should be quick enough to communicate in a short elevator ride and impactful enough to grab the attention of a captive audience.
ROI or Return On Investment is the number one issue in the aisles. Retail dietitians need to be effective in their program building and execution, and in the tracking of these events. Today, the reality of our retail work world is that we all need to be able to articulate how we impact the total business. RDBA is here to help set the metrics and standards for ROI - and offer the tools and skills.