Join Dr. Mark Lang, Marketing Strategy Professor at the University of Tampa, for this discussion of insights behind why consumers adopt local foods, plant-forward eating habits, and natural/organic products. Insights will come from consumer psychology studies that have been published in leading peer-reviewed marketing and food journals.
Food intolerance is much more common than food allergy, impacting about 20% of people globally, and during this webinar Kate Scarlata, MPH, RDN, LDN will deconstruct the confusion over the difference between food allergy and food intolerance.
Retail dietitians today have a wide range of interaction with trade and consumer media, but lack the time for formal media training. This webinar will provide easy tips RDs can put into action to increase their participation and comfort when working with trade or consumer media outlets. Learn how to develop media relationships, prepare for interviews, and use your personality to rock them!
For the past 10 years, an uncontrollable bacteria has been attacking the Florida citrus industry. Citrus greening is a bacteria that has cut Florida orange production by over 50% and threatens the supply of 100% Florida Orange Juice. Join this webinar to understand the impact of citrus greening on the retail business on a category with high household penetration and nutritional value as well as research underway to combat this bacteria and revitalize the citrus industry.
The National Pork Board embarked on a new foundational research study amongst thousands of consumers uncovering key usage behaviors, attitudes and drivers of meat consumption across breakfast, lunch and dinner - in and away from home. Join Tara-Ann Dugan, Director of Consumer & Marketplace Insights at NPB as she delves into the research findings.
Whether talking to a pregnant mom who wants the best start for her baby or an older adult who wants to preserve their memory, supermarket dietitians can connect with customers on brain health no matter what stage of life they are in. Not only are consumers concerned with brain function – meaning memory, focus, and cognition – but the 2020 Dietary Guidelines will be evaluating how diet impacts neurocognitive health through all life stages, as well.
RDBA WEBINAR: Choose Lunch: A Closer Look at Challenges Consumers Face with the Midday Meal & How Retail Dietitians Can Help
Beth Stark, RDN, LDN, Manager of Lifestyle Initiatives at Weis Markets, will do a deep-dive into consumer behavior at lunchtime, explore strategies to help shoppers improve eating habits, and offer tips and resources for retail dietitians to help consumers recommit to lunch through activations at retail.